yield_f2We know account executives have a lot on their plates.  That’s why we wanted to simplify things with an all-in-one media sales tool that allows more time working with prospects and less time creating sales presentations.

With Efficio, sellers can build spot schedules through media sales software that is supported by Neilson ratings data (Diary and PPM) and integrate them flawlessly with in-house sales pieces, information from RAB and free-form text and graphics for client presentations. This integrated system creates sellers’ pending reports by month and station, and will allow managers to track inventory pending in the sales funnel against actual units available.