Notice: While Efficio was not technically 'down', earlier today there was a regional network outage with Level 3 Communications that may have blocked your ability to access to Efficio. This appears to be resolved.
Drive Prospects to Orders, with One Login!
Efficio’s Media Sales Management System provides complete integration of CRM, Account Management, Contact Management, Yield Management and Proposal Builder systems. Of course you can buy them separately, but our integrated radio and television automation software provides your media sales organization with exponential added value for your traffic software, substantial improvement in efficiencies and visibility, and a tremendous competitive advantage. One system provides your entire media sales organization with immediate and strategic access to all of the media sales information that makes your business tick.
- Efficio Solutions provides a host of cloud-based products specifically designed for the media sales industry that can be used as stand-alone or fully integrated components of the most powerful, flexible and comprehensive media sales management solution available in the industry today. Efficio’s flexible system services both radio and television stations and can be altered and scaled to meet the needs of the largest to the smallest stations operating today.
- Efficio™ products include a robust media sales CRM and account management system, integrated with financial and aging data from your traffic system that can be automatically updated numerous times each day. This system is also integrated with Microsoft Office products (Outlook, excel, etc.) and can sync activities, calendar items and email with any platform including PC, Apple, mobile devices, tablets, etc.
Efficio’s™ Yield Management solution provides some of the most advanced inventory and rate maximization capabilities in the industry. Integrated with the major traffic systems, this product is offered as a stand-alone or integrated solution with Efficio’s CRM and Account Management system. Managers and corporate level executives can now seamlessly and easily monitor and manage inventory, over and under sell, AMR, pacing to sellout, dynamic rate cards and a host of other metrics in a centralized, cloud-based environment. Alerts keep everyone focused on the need for rate adjustments or strategy alterations so proactive decisions can be made helping to ensure budgets are achieved.
Efficio’s™ Corporate Rollup solution provides summary and detail level access to the financials and activity of the entire company with the capability of drilling down to the most minute level of any market, station, seller or client. Billing, activity, forecasting, budgets and pacing is intuitively summarized providing quick access to successes and deficits occurring throughout the company. Now corporate management has an informed and complete picture of the company without waiting for multiple layers of administrative data and activity consolidation.
Created by Media People
Efficio provides the leading media sales CRM and management software that is being used by over 720 radio stations, television stations and interactive media sales organizations in over 35 states and 3 countries! Our staff consists of very experienced media sales managers who have logged years of experience in the radio sales and television sales business. They are immensely qualified to help train, coach and consult our broadcast sales clients as well as help to develop the most effective media sales CRM and management software in the industry today.
Spend More Time Selling
Stop wasting time pulling reports, submitting pending and budgets, and managing your account team! Spend more time SELLING! Your media sales organization can time and improve the power of your traffic software by integrating Efficio’s media sales solution into your radio sales and television sales efforts. All of our products sync together and provide visibility throughout your broadcast sales enterprise. Now you can spend time making critical and strategic decisions instead of collecting and re-assembling data throughout your media sales company.
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Efficio is a game changer. As an individual who thrives on being efficient, organized, and on the ball with clients Efficio changed the way I am able to communicate with my clients. I know who my prospects are and what I'm doing with them, what I billed previously with clients and the ideas I need to put together to go above that, and it's an overall great system for limiting my time in doing what I don't like to do: paperwork. It gives me more time to do the things that matter. They've been a big hand in helping me bill over $1.6 million dollars in revenue each of the last two years at the station I'm at.
Take my word for it. You have to put in the time every day to work on it but if you do you will thrive with Efficio. And this is coming from a guy who is launching his own handbook for individuals to cut clutter out of their lives
Sr. Account Executive, Columbus, OH
Efficio 5.0 helps me manage our Sales Department in a very efficient and meaningful way. In my time-crunched world, I appreciate the enhancements made available in the new version. The new Efficio is even better with fewer tabs and more intuitive paths to follow while navigating the system. Information is more readily available and coded in an easier-to-understand way.
Vice President - Director Of Sales, UNION BROADCASTING, INC.
I am very analytic, so I love that Efficio provides a treasure trove of information about my current business and clients; plus it helps me keep track of my prospects and where I stand with each. With so much data, I can only imagine that there would be times that little glitches would appear. You guys are always very responsive. I like that.
Account Executive, San Antonio, Texas
We’re having no issues at all with Efficio’s automatic uploads. It is especially helpful to have Efficio updated from our traffic system throughout the day.
Sales Assistant, Capitol Broadcasting Company